Pamm Larry rocks. Seriously. This woman got the ball rolling for the initiative that resulted in one of highest-profile ballot measures in the country in the 2012 election cycle.
If you were unconscious during late 2012, Proposition 37 sought to mandate labels identifying those processed/packaged foods that contained genetically engineered ingredients. It didn’t pass, rather famously, but it took the population at large – and not just in California – from “What’s a GMO?” to awareness very, very quickly. (And it didn’t lose by much, when it comes down to it, considering the vast amounts of cash spent by the opposition.) Continue reading